vector-illustration.md 2.6 KB
vector-illustration
Flat vector illustration style with clear black outlines and retro soft color palette
Design Aesthetic
Flat vector illustration with no gradients or 3D effects. Clear, uniform-thickness black outlines on all elements. Geometric simplification reducing complex objects to basic shapes. Toy model aesthetic that's cute, playful, and approachable. Panoramic horizontal compositions work well.
Background
- Color: Cream Off-White (#F5F0E6)
- Texture: Subtle paper texture, warm nostalgic feel reminiscent of vintage prints
Typography
Primary Font (Headlines)
Large, bold retro serif for titles conveying authority and elegance. Think classic advertising posters. Clean letterforms with strong presence.
Secondary Font (Subtitles)
All-caps sans-serif inside colored rectangular blocks. Label-like appearance. High contrast against block color.
Body Font
Clean geometric sans-serif for readability. Futura, Avenir, or similar. Consistent weight throughout.
Color Palette
| Role | Color | Hex | Usage |
|---|---|---|---|
| Background | Cream Off-White | #F5F0E6 | Primary background |
| Outlines | Deep Charcoal | #2D2D2D | All element outlines |
| Primary Text | Black | #1A1A1A | Headlines, body |
| Accent 1 | Coral Red | #E07A5F | Primary accent, warmth |
| Accent 2 | Mint Green | #81B29A | Secondary accent, nature |
| Accent 3 | Mustard Yellow | #F2CC8F | Highlights, energy |
| Accent 4 | Burnt Orange | #D4764A | Tertiary accent |
| Accent 5 | Rock Blue | #577590 | Cool balance, tech |
Visual Elements
- All objects have closed black outlines (coloring book style)
- Rounded line endings, avoid sharp corners
- Trees simplified to lollipop or triangle shapes
- Buildings simplified to rectangular blocks with grid windows
- 2.5D perspective (isometric-like but more free-form)
- Depth through layering and overlap, not atmospheric perspective
- Decorative geometric elements: radiating lines (sunbursts), pill-shaped clouds, dots, stars
- People as simple geometric figures with minimal facial detail
Style Rules
Do
- Maintain consistent outline thickness throughout
- Use soft, vintage color palette
- Simplify all objects to basic geometric shapes
- Create depth through layering
- Add playful decorative elements
Don't
- Use gradients or realistic shading
- Create photorealistic elements
- Use thin or varying line weights
- Include complex detailed illustrations
- Add slide numbers, footers, or logos
Best For
Educational presentations, creative proposals, children's content, brand showcases, warm approachable topics, explainer content